innovation

  • beyond

conventional marketing

bottom

[about us]

Welcome to WOW Factor! We are a full-service marketing agency specializing in media, event marketing, and creative services. We pride ourselves in offering our clients a unique and unparalleled mix of creativity, ingenuity and attention to detail, while mirroring the diversity of our ever-changing local and global marketplace.

Media

When it comes to media, our experts always maximize your budget… or as we say: “Take You Beyond the Spot.” We build unprecedented partnerships with every client and media partner in order to continuously deliver substantial value to your media plans.

Creative Services

From brand development to full-service advertising, our creative team offers the vision and execution that take your brand to places it has never been. Always up to date on what’s trending, WOW Factors’ creative minds strive to avoid old-fashioned “branding 101” and instead think of ways to develop and communicate your message in innovative and relevant ways.

Event Marketing

Our events marketing division is second to none in South Florida, having conceptualized, planned and executed most of the major events in the region. From concerts to media and cause-related events, our experienced team of event logistics specialists, designers and event managers goes the extra mile to produce experiences that defy your imagination. Got a dream? You’re in the right place because we can make it come true.

The most important thing to us

is building experiences people love.

[what we do]

Here’s what we do not do: regular, bland, run-of-the-mill marketing. Simply put, our ultimate goal is to make your product or service as memorable as the work we will produce for you.

Media

Strategic Planning and Development
Purchasing Placement
Marketplace Research
Competitive Analysis
GRP & CPP Analysis

creative services

360° Advertising Campaigns
Brand Development
Logo Development
Experiential Installations
Consumer Retention
360° Marketing
Plan Development
Social Media Communications
Website Development
Product Launches
Partnership & Sponsorship Marketing

Event Marketing

Conceptualization & Design
Event Layout
Menu Development
Lighting
Entertainment
Video Production
Special Effects
Event Security

Cappuccinos

Events
Completed

Satisfied
Partners

Projects
Delivered

[our partners]

Whether our clients are big, small –or anywhere in between– we treasure every single relationship. Ditto for local, regional and national accounts. It’s just how we roll.

we are the

wow factor makers.

period.

[our work]

Are we as good as our last assignment? Yes we are. Take a look at some of the work we have recently completed for our partners.




EVENTS


Big Brothers Big Sisters

Big Brothers
Big Sisters

Walt Disney World Resorts

Walt Disney
World Resorts

Jackson Memorial Foundation

Jackson Memorial
Foundation

KIA Motors

KIA
Motors

Matua

Matua
Wine

Miami Children's Hospital Foundation

Miami Children’s Hospital
Foundation

Miami Science Museum

Miami Science
Museum

Southern Wine & Spirits of South Florida

Southern Wine & Spirits
of South Florida

Southern Wine & Spirits of South Florida

Southern Wines Best of the Best
Awards Dinner

American Cancer Society

American Cancer
Society Gala

Chapman Partnership

Chapman Partnership
Gala

Young Arts

Young Arts
Gala






CREATIVE


Jackson Memorial Foundation

Jackson Memorial
Foundation

Baptist Children's Hospital

Baptist Children's
Hospital

Miami Dade County Fair & Expo

Miami Dade County
Fair & Expo

Miami Science Museum

Miami Science
Museum Ad

South Beach Wine & Food Festival

South Beach Wine
& Food Festival

Esserman International

Esserman
International

Dade County Acura Dealers

Dade County
Acura Dealers

WOW Holiday Video Card

WOW Holiday
Video Card

Julio Marrero Law Firm

Julio Marrero
Law Firm

Farmacias Navarro

Farmacias
Navarro

Mid-sized team with

Lots of experience.

[our innovators]

These are the individuals that make it happen: the WOW Makers. With an average of 20+ years of experience in different markets and disciplines, our team believes in organic growth and outstanding work. Being a mid-sized team with lots of experience gives us the ability to personalize our services, with a focus on excellence and accountability.

Jose Dans
Chief Innovator

Betsy Henao
Strategic Partner

Ilia Leon
Media Director

Felix Castro
Creative Director

Yoly Garcia
Event Marketing Director

Diego Naranjo
Director of Digital Media

Virginia Zeron
Finance Director

Andrea Rodriguez

Andrea Rodriguez
Finance Analyst

Mari Pascua

Mari Pascua
Finance Assistant

Roxana Infante

Roxana Infante
Associate Media Director

Catalina Saldarriaga

Catalina Saldarriaga
Media Investment Manager

Maura Calzadilla

Maura Calzadilla
Media Investment Manager

Jessica Alvarez

Jessica Alvarez
Media Investment Manager

Claudia Sarabia

Claudia Sarabia
Account Supervisor

Miguel Leon

Miguel Leon
Senior Art Director

Sarah Schoening

Sarah Schoening
Art Director

Matthew Ruzzi

Matthew Ruzzi
Graphic Designer

Karen Padron

Karen Padron
Traffic Manager

Sammy Sedeno

Sammy Sedeno
Associate Events Director

Kim Evelyn

Kim Evelyn
Associate Design Director

Karla Garcia

Karla Garcia
Event Manager

Alejandra Laitano

Alejandra Laitano
Event Manager

Carolina Tejidor

Carolina Tejidor
Event Manager

Stephani Oliveros

Stephani Oliveros
Event Manager

Ramiro Maseda

Ramiro Maseda
Event Logistics Specialist

Liz Chaplin

Liz Chaplin
Junior Events Coordinator

Gabriela Pascua

Gaby Pascua
Welcome Director

Cary Mercier

Cary Mercier
Welcome Coordinator

Creativity. Ingenuity. Attention to detail.

That’s WOW Factor.

[let's work together]

Give us a call, shoot us an email, get social, or just drop by for a face-to-face meeting while enjoying a cappuccino. We would love to meet you!

800 Douglas Road
La Puerta Del Sol, Suite 105
Coral Gables, FL 33134

Main: 305.273.8373
Fax: 305.273.8390

If you have any questions concerning our services, capabilities, or just want to share your thoughts, please fill out this form and we’ll get back to you promptly.

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we hope you enjoy

our passion.

Wow Factor Marketing Group, Inc. ©2014. All Rights Reserved.